Types of businesses within the Tourism Services Industry in the UK
the idea must related to tourism business one
Introduction (250 Words):
a) Research and summarize the range and types of jobs, professions, commercial activities, and types of businesses within the Tourism Services Industry in the UK.
) Briefly outline the idea for your own new business within Tourism Sector. Propose a location of the head office/service outlet. Explain why you chose this idea and why it is interesting for you. Include the definitions of business and business research. State the aims and objectives of the report.
2) Stakeholder analysis (250 Words):
a) Identify your internal stakeholders (include the definition) and explain how they can affect your business. Include a management plan and explain who will do what in your company.
b) Identify your external stakeholders (include the definition) and explain how they can affect your business.
3) Market research (300 Words):
a) Define what is market research.
b) Identify and describe your potential clients. Use tables and different types of charts to support
your findings on demographics, statistical data, forecasts, number of visitors or potential
clients, etc.
c) Identify the specific need, want and demand of the local market of your choice. Use images,
reviews, and word of mouth to support your business idea. Explain how your business will
cover this need, want, and demand.
d) Perform a competition analysis (include a definition). Use maps, images, logos, or tables with
your potential competitors in the area you have chosen.
4) Business strategy (200 Words):
a) Include a definition of business strategy.
b) Describe a short-term strategy applied to your business. Describe how much control you want
to execute over your business, and how much wealth you would like it to generate.
c) Describe a long-term strategy applied to your business. Describe a way how your business
can grow in the long run.
5) PESTLE analysis (200 Words)
a) Briefly analyse political, economic, social, technological, legal, and environmental factors that might affect your business.
6) Recommendation (150 Words):
a) Justify how and why your business will be successful.
7) Conclusion (150 Words):
Consolidate your key findings and give overall conclusive remarks.
8) Reference list 10 minimum:
a) Only use the core and recommended books, texts, and resources.